Smart phones and I Pad like gadgets are undoubtedly the must have gadget for 2011. They are very much in demand across the world and have already sold an incredible number of units. Presently there is a battle for dominance between the Apple operating-system and the Google supported Android system. Both have their own unique characteristics and increased competition in the mobile internet marketplace can only be a good thing. Smart phones and devices like I pads are growing in popularity every single day. One reason for the extraordinary popularity of Smart devices is the thousands of apps that have been developed for them. Nowadays it seems there is an application for just about everything. You can book theatre tickets, hotel rooms and plane trips using apps on your phone. Or if you want you can use them to werewolf your face and spend all your time playing Angry Birds. The incredible number and variety of apps from the silly to the useful is one reason for their popularity. Last year more than7 billion applications were downloaded to smart devices. By 2012 industry experts have forecast that this number could be as high as 50 billion. Businesses around the world have rapidly come to appreciate the power that applications provide. Mobile app development companies can make an application which will have the power to help your business in several ways. An I phone app development company or an Android app developer can create applications which will attract more customers and which you can use to market your products or services. If you would like to know more about how an application could benefit your company contact mobile application developers today.